Hello! I’m Designeroo

Visual Designer by day, Illustrator by night – My name is Allie Estradford and I leverage art fundamentals to achieve business goals. I believe in design that makes consumption seamless, makes sense to both businesses and consumers and is built with a purpose. I value meaningful endeavors that leave a positive impact in our world – if that’s something your team aligns with, let’s start working together!

I live by these philosophies

“Make Art. Make Rent. Help others do the same.”
Scott Benson

“Contrary to popular belief, designers are not artists. We employ artistic methods to visualize thinking and process, but, unlike artists, we work to solve a client’s problem, not present our own view of the world.”
—  Design is a Job by Mike Montiero

“Spend your energy creating the work you want to create. Put in the hours, lose sleep and skip parties to hone your craft and create good work.”
—  Gemma O'Brien